The ATE Weightlifting way! Leave a comment

Our Mission

Our mission here at ATE is a very simple one—and one from which we have never wavered.

Since day one, we have worked to source locally whenever possible. We believe that a healthy Indian ecosystem is absolutely dependent on the strength of Indian Manufacturing.

ATE Weightlifting was started in the late 1990’s with a different brand and has since transitioned into the widely known ATE brand. We have strayed off the beaten path of the traditional equipment sales market. We don’t have a salesman in every region pushing our products, we rely upon word of mouth.

We make much of our equipment in India which employs hundreds of Indian workers. We are part of the Revolution.

We built the first store bringing in all the niche manufacturers into one place for one stop shopping. We are fully integrated into various equipment lines and we warehouse all of the associated items in our equipment packages. Many may say they do it but we post pictures of it every week.

Our phone number is +9706042552 and we answer the phone so that you can make an educated decision on your equipment purchase. Our email address is orders@ateonlineshop.com and we answer it very quickly.

We make much of our equipment in India which employs hundreds of Indian workers.  We are part of the revolution.  We listen to our customers ideas and many times bring new products to market based on their ideas, suggestions and yes complaints!

We would not be ATE if we were not built on the expertise of many.  If we put our name on a product you can rest assured it will be high quality. Many of our products are guaranteed for life, we do this by making it in India at the ATE Factory.

I invite you to look through our equipment and talk to those that are proud owners of ATE strength and conditioning equipment.